Prove where every product came from. Before the regulator asks.
Trace a coffee from an Ethiopian farm to a London shelf, watch its EUDR, ESPR and FSMA 204 scores fill in as you go, then scan its passport with your own phone and catch a cloned QR code.
About 3 minutes. Works on desktop and mobile. Sample brand: Verdé Naturals (fictional).
What a shopper sees after scanning. Tap the tabs.
Farm to shelf to scan, in five steps.
This is the core TracePass loop. The scoring rules and their weights are the same ones the real engine uses. Satellite checks and supplier verification are simulated here, so nothing leaves your browser.
Pick a product to trace
Three products from Verdé Naturals, a sample brand. Change the name or the GTIN if you like; the check digit is validated as you type.
Map the supply chain
Five stages, farm to shelf. Pick a stage, then click the map or choose a site. Every stage logs a tracking event that EUDR and FSMA 204 are scored on.
Close the gaps
This is the part most teams still do in spreadsheets. Run the checks, add the passport data and watch every score move.
Your passport is live
● PublishedEvery pack gets its own serialised GS1 Digital Link QR code. Scan this one with your phone camera now.
Point your phone camera at the code. The passport opens on your phone exactly as a shopper would see it, with everything you entered.
GS1 Digital Link same format retailers already scan
In production this resolves on your own domain. In this demo the code opens a demo passport on esipick.tech so you can scan it today.
EAN-13 barcode for tills that are not 2D-ready yet
Generated from the same GTIN.
Catch a counterfeit
Every scan is checked against three detection rules. Press play to watch an afternoon of scans, including your pack, then try to fool it yourself.
Trace it, score it, publish it, protect it. We can set this up for your catalogue.
EUDR is not optional any more. Most brands still can't answer it.
Coffee, cocoa, palm oil, rubber, soy, wood and cattle all need proof of origin and a due diligence statement. Most product teams still track this in spreadsheets, if at all.
Scored from real data
EUDR, ESPR and FSMA 204 scores come from GPS-tagged origins, verified supplier documents and logged events. The engine names the exact gap that is costing you points.
Real GS1, not a private code
Every passport gets a GS1 Digital Link QR and a standard GTIN barcode. The same format retailers already scan, not a code that only works inside one app.
Copies get caught
Every scan runs through velocity rules. The same code in two countries within hours gets flagged before it turns into a brand-trust problem.
The real app behind this demo.
Screenshots of the real TracePass app, running the Verdé Naturals sample workspace. Click any screen to open it full size.
EUDR is already here. ESPR is next.
If you sell coffee, cocoa, palm oil, rubber, soy, wood or cattle into the EU, you need this data now. We run TracePass for you, or build the compliance layer into your own catalogue.