One live screen for every channel you run.

Channel HQ is the live command center Esipick builds for networks of YouTube and Instagram channels. This case follows a made-up network, Northlight Media, so every name and number on this page is illustrative demo data.

Try the demo Book a call about a project like this

Client: Northlight Media, a fictional creator network
Rung: Build AI systems and products
Stack: Next.js, Supabase, YouTube and Instagram APIs, Claude
Status: Product demo with sample data

Channel HQ command center for the made-up network Northlight Media

7Channels on one screen, one sign-inDemo data
4,897Subscribers across the network, updated every few minutesDemo data
41Automation runs a day, each with a time and a resultDemo data
3Needs-you items, each with one button to act onDemo data

The problem

Seven channels, a dozen tabs and no single picture.

Northlight Media runs seven channels with an AI manager doing the daily work. To learn what had run, what had failed and what needed a person, the team opened files and tabs one at a time.

What we built

One screen that reads from three feeds.

Channel HQ pulls numbers from the official YouTube and Instagram APIs, takes runs, decisions and needs-you items from the automation through a small events API, and keeps everything in one database. The dashboard only reads it, and updates on screen with no reload.

The result

A command center that stays live.

Each channel shows its numbers and its progress to monetization. The automation's runs appear as they happen, and a short list shows what needs a person. It is multi-tenant, with Owner, Operator and Viewer roles, so every network gets its own walled-off workspace.